The $100,000 Home Run Case Study – My Personal Amazon FBA Product
This is the story of my Home Run product that has been our bread and butter for 3 years strong!
I go over our mindset, actions, failures, and missteps through each step of the process.
From why we switched fro Dropshipping to private label
to product research
to the test order
to modifying the prototype
to finding a competitor to go after
to finding an investor
to making the packaging
to making the listing
to shipping problems & lessons learned
to getting a steady stream of reviews
to how we got over 600+ reviews
StartStarting Drop Shipping Stores & moving to Chiang Mai
StartWhy we switched from Drop Shipping to Private Label
StartProduct Research Begins
StartFirst Test Order scrapped because of a Patent issue
StartScrambling to find a new test Product before we go broke
StartTest order hits 10 sales a day at $19.99
StartGetting ideas to improve the product based on reviews
StartIdentifying a big Keyword Opportunity
StartGoing after an Amazon Bestseller and improving it
StartWriting a Business Plan to pitch to investors
StartSecuring a silent partner for part equity in the company
StartDesigning the Packaging
StartProfit margin breakdown
StartThe First Launch
StartOngoing day to day maintenance
StartHow we got to 600+ reviews in 2.5 years
Frequently Asked Questions
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Yo guys. It's Riley here, your favorite Digital Nomad 😝. I'll be your personal instructor and guide for this course, along with my friend and partner in crime, Parker. We've been living in Southeast Asia on the cheap for 2 years while building our Amazon business one product at a time. Let's do this.